The 1% Army Wants You - A Tournament of Canadian Marketing/Media Blogs
Survivor: Social Media Island meets Blogging Idol meets RSS Makeover meets The Biggest Poster.
We've had 54 blogs already submitted for the 1% Army Tournament. I hesitate to call it a tournament of 64 as we have more than enough English and French Canadian marketing/media/digital blogging talent to do a 128.
It's a fun way of getting noticed, talked about, exchanging ideas and joining a community of your Canadian marketing/media blogger brethren (or what we call the 1% army).
Our motto: "One can resist the invasion of an army but one cannot resist the invasion of ideas." (Victor Hugo / 1802-1885)
Our Bracket: Our preliminary tournament structure is listed under the photos of our Facebook group http://www.facebook.com/group.php?gid=2461514107 - this is a stacked competition with a lot of really interesting and insightful blogs. Join a community of passionate social media enthusiastS as a participant or spectator.
Our Classifications: We have four divisions:
- Digital/tech/online
- Media/social media/PR
- Marketing/communications/design/research
- Quebec division
Please ensure you get slotted in the right division.
Our Sponsors & Prizing: Given such rapid and vast interest, we're also going to enquire on a corporate and media sponsor for our tournament. Perhaps an agency trying to make a name for themselves, a tech company who has great aspirations in the social media world, a media company who is embracing the brave new world of blogs or a brand that considers the prospect of gaining the attention and affinity of a well-connected horde of bloggers. Any takers before I start dialing for dollars? As a participant, the real reward is exposing your passion to a larger audience and sizing yoiurself up vs. an expert jury, but we'll attempt to sweeten the pot (dogtags, 1% army camouflage Ts and fatigues, free fitness Bootcamp and other faux militaristic paraphernalia)
How to Get Your Blog Nominated and In the Tournament: We'll keep this open for another week and see if we should boost membership to 128, so get you and or nominate your favourite Canadian bloggers in the tournament by submitting blog name, blogger's name, soundbyte, city, url and division either as a response to this post, in the Facebook group or by sending through the Contact Us sheet at Agent Wildfire
What is the Judging Criteria: start piling up your best 3 posts for the initial round in August (Chuck Herbert has already labelled it August Madness, derivative of college basketball's well-loved March Madness). The draft criteria is to rate your best posts on 5 areas - overall impact (20%), clarity of thought (20%), did it make me want to think/act differently (20%), did it want me to comment/participate (20%) and originality (20%). Each successive round will ask for two of your best posts (thus eventual winners will have submitted 13 posts for review)-
Linkability and Shout Out: Let's get the exposure going by promoting the tourney on your own blogs
Casting call for Judges: We're also looking for a set of judges, my temptation is to go outside of Canadian borders for 5 judges - if you know someone who would be interested, let me know.
Dismissed...Captain Buzz Canuck (Sean Moffitt)- member of the 1% Army, Marketing Division
To get yourself on the blogroll, the 1% army also has a wiki of Canadian blogs, submit your details here: http://the1percent.pbwiki.
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