Top Teen Trusted Brands - Not All Who You Think

From Outlaw Consulting, the top 15 trusted brands among teen trendsetters.  Can anybody explain Trader Joe's, In-N-Out Burger and even Red Stripe (I thought teens couldn't drink beer in the U.S.).

Top 15 Most Trusted Teen Brands

 

1. Apple 60.9
2. Trader Joe’s 57.4
3. Jet Blue 46.4
4. In-N-Out Burger 38.8
5. Ben and Jerry’s 33.6
6. Whole Foods 32.4
7. Adidas  31.8
8. American Apparel 31.2
9. Target 29.4
10. H&M 28.9
11. Levi’s 26.4
12. Volkswagen 24.8
13. Converse 24.5
14. Vitamin Water  18.5
15. Red Stripe 17.5

Three factors apparently factor into these ratings prominently:

• Clean and Simple Equals Hip

• Dorky: The New “Cool” 

• Happy Employees are the Best Marketing Tool